IamTabak x Sportschau
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IamTabak x Sportschau

OUR PROJECT

At the invitation of Sportschau, our creator I am Tabak was allowed to present the DFB Cup match FC Bayern vs. Holstein Kiel on the official YouTube channel of Sportschau.

FORMAT

DFB cup match

Together with Basti Red, Tone provided a full-length commentary on the match. The Bavarians, who he favoured, were narrowly defeated in the penalty shoot-out, but Tone was still able to show off his first-class moderating qualities and did a great job!

new record

With a peak of more than 83,000 simultaneous viewers, the previous record of approx. 30,000 was almost tripled - and thus the all-time high of the Sportschau on YouTube was raised considerably. Furthermore, with more than half a million views and almost 20,000 thumbs up, the cooperation is a great example and role model for the successful integration of influencers in already existing formats.

ARTISTS

ARTISTS

A selection of projects that we have successfully implemented with our customers and clients